Author
Founder
Eric Solan is a tech leader with 22+ years experience leading teams and technical initiatives in various start-ups and enterprises. Currently seated as a Director at a large health organization, he remains deeply entrenched in web, mobile and AI technologies. Eric created SolcoMedia in 2012 to help create websites that drive revenue for small businesses. He is also the founder of bestmobileappawards.com and bestaiawards.com.
Written by Eric Solan
ChecklistCustomer reviews should do more than decorate a website. Learn how to select, place, and maintain credible proof that answers buyer concerns and makes your service pages, forms, and homepage more persuasive.
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FrameworkService businesses do not always need a public price list. Use this practical framework to choose fixed prices, starting prices, ranges, or a transparent estimate process that helps visitors assess fit before contacting you.
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GuideA generic Services page makes customers work too hard. Learn how to prioritize, structure, and connect service pages that clarify your offer, support visibility, and bring in better-fit leads.
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GuideA slow website does not always need a redesign. Learn how to test key pages, identify common bottlenecks, and decide whether a quick fix, deeper optimization, or rebuild is the right move.
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FrameworkUse a simple 10-second test to find out whether your homepage clearly explains what you do, who you help, why visitors should trust you, and what they should do next.
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